“What steps do you take to create a strong internal brand that resonates with employees and aligns them with the company's mission and values?”
Search Podcast Clips
Ask in plain language and jump directly to relevant moments inside each episode.
12 results for “Brinker International”
“In your experience building an authentic company culture, What was the most unexpected lesson you learned about connecting internal practices with external brand promises?”
“to externally, whether for our customers—those could be anywhere from boat builders to boat dealers, engine dealers, and the like—but then also each other as we bring these incredible products to market across our variou...”
“Fortune 100s to thrift stores. And I was a customer and saw the solution, looked at the market, figured out it was pretty fragmented, and thought, you know what, there might be a buy and build strategy here. So Started i...”
“do. And do how we do, and you just like butchered the economic value that you just purchased because you're now going to change them on what made them successful. We take a different approach. We, during like the beginni...”
“That you need to do, like designing employee experiences with the company. And so at that time, none of these teams were really sitting together. There wasn't enough space for everyone. They were behind locked doors. And...”
“Yeah, that's a really great question. And branding, it's interesting. You're asking a rebranding question to a guy who started in marketing, and I understand the value of making sure that you're connecting what you're sa...”
“that I took there was the head of international HR, so everything outside of the US. However, when I started, there was like no HR person in the States either. So, I did a global role for about 3 years. And then, in that...”
“Yeah, when I pivoted from retail into tech, my first project at this tech company I joined was to roll out new company values. And I think because of my experiences reading ERGs and really helping large— this one, my fir...”
“Yeah, it's been quite a journey. 7 years ago when I joined Herc, Herc Rentals was 2 years post-spinoff from a parent company and a brand new publicly traded company on its own, although the business itself was about 56 y...”
“it manifest externally? And so, we are now having those conversations on the external expression of our values. And we might not even have to say these are our values. You just experience that of us, right? If I tell you...”
“I learned this from my internal comms director. She at one point said, all communication is internal communication. And our corporate comms team is teaching me is that no matter what you say externally, you have to belie...”