Built By People. For People.
A community dedicated to upskilling HR and internal communications professionals for the AI era.
Our story
Why Built By People exists
Workplace communication is broken. The average person receives 120 emails a day. Most of them get ignored. The ones that do get opened are scanned in under 10 seconds. If your message doesn’t land in that window, it’s gone.
For years, HR and internal communications professionals have been told to “write better emails.” But nobody taught them how. AI promised to help, but it just made the problem worse. Now everyone’s using ChatGPT, and every message sounds exactly the same.
Built By People exists because we believe there’s a better way.
- Communication is a skill, not magic.
- You can learn it, practice it, and get measurably better at it.
- Personalization matters.
- People process information differently. Understanding those differences and writing for the person, not the role, is the unlock.
- AI is a tool, not a replacement.
- Used well, AI can 10X your impact. Used poorly, it makes you sound like everyone else.
- Community beats isolation.
- The best insights come from practitioners who’ve done the work, not consultants selling frameworks.

How we help
Educational Content
27 personalized communication guides, expert-led webinars, and deep-dive articles on the challenges people leaders face every day. All free, all practical, all designed to help you get better results.
AI-Powered Resources
Free LLM prompts, communication templates, personalization assessments, and benchmarking surveys. Everything you need to write clearer, connect better, and measure what’s working.
Practitioner Network
Live events, workshops, and insights from real professionals navigating the AI era. No theory. No fluff. Just what works, from people who’ve actually done it.
Who we are
Built by practitioners
Built By People is run by a small team of people who actually do this work. We’re not consultants. We’re not academics. We’re practitioners who’ve spent years figuring out how to make workplace communication work at scale.
AI Communications
Taylor Rose
Taylor is a product and marketing professional who’s spent his career learning how to communicate with people at scale. He researches AI for professional communications and engineers the prompts, strategies, and tools shared on this site. Built By People is where he brings those skills into the AI era—helping people leaders write messages that actually land, using personalization frameworks and modern tools.
Podcast Host & Producer
Dave D’Angelo
Dave hosts and produces the Built By People podcast, with 500+ episodes featuring the world’s top HR leaders including CHROs from Subway, Aflac, Zapier, LVMH, Shell, and many more. He brings a GTM background, a passion for conservation, and an unmatched ability to draw real stories out of real practitioners.
Content & Community
Sabrina Hartley
Sabrina writes, researches, and curates the insights that power Built By People. She’s obsessed with how people process information and what makes communication stick. If there’s a guide, webinar, or tool on this site, Sabrina probably built it.
Built By People includes contributions from HR and IC professionals, personalization experts, and communication practitioners. If you have a story, insight, or lesson to share, we’d love to hear from you.
Our tool
Powered by Rally AI
Built By People is where you learn. Rally AI is where you execute.
Rally is a free platform that delivers 10X engagement on workplace communications. It helps you draft clear messages with AI, send them across any channel, track who actually read them, and follow up automatically so nothing falls through the cracks.
Rally doesn’t replace you. It multiplies your impact. You bring the judgment, the context, and the strategy. Rally brings the speed, the data, and the reach.
- Perfectly Clear
- AI helps you refine your message. Draft once, send anywhere.
- Impossible to Miss
- 1-to-1 outreach with smart reminders. Nobody gets left behind.
- Measurably Better
- Analytics show exactly who read what and what’s working.
And like everything at Built By People, Rally is free. Forever.


We believe personalization matters
People don’t all process information the same way. Some need data and details. Others need connection and context. Some want the bottom line first. Others need to understand the why before they hear the what. Our 27 guides break down exactly how different people prefer to communicate and how to reach them—because they’re people first, not just employees.
We teach you to use AI well
AI can 10X your output. But only if you know how to use it. Most people just paste prompts and hope for the best. The result? Every email sounds exactly the same. We teach you how to write prompts that work for your style, spot AI smells, and edit what comes back so it actually sounds like you.


No catches. No fees.
Everything on Built By People is free. The guides, the webinars, the tools, the prompts. All of it. We’re not building a paid membership. We’re building a community that helps people get better at the hardest part of their job. Rally AI is free for the same reason. We believe better communication shouldn’t be a luxury. It should be a standard.
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Get involved
Share your story
Built By People is a community project. We’re always looking for practitioners to share their stories and insights.
- Be a podcast guest
- Share your story, a challenge you solved, or a lesson you’ve learned. 30-minute conversations with real practitioners doing the work.
- Lead a webinar
- Teach a skill, walk through a case study, or share what’s working for you.
- Submit a case study
- Write up a real communication challenge you faced and how you solved it.
- Recommend tools
- What’s actually working for you? We curate the best.
- Take our surveys
- Help us map the state of HR and IC. Your voice shapes the data.